Coaches Corner
Let’s Take A ‘Diva’ Dive …
There’s always one person who knows it all. Flapping their jaws, telling you and anyone else who will listen, what should be done. They’re a pain.
Just Nod Like You Agree…
Sometimes they appoint themselves as the spokesperson for everyone on staff. Whenever they complain, most co-workers never say anything because it’s easier to let them rattle on.
I Speak From Experience…
I was an air personality the first time I dealt with someone with a “Diva” complex. I made the mistake of disagreeing with him in front of others. Just my luck, the guy backstabbed his way into becoming the boss.
Is It Daylight Yet?…
The first thing he did was move me to overnights. Never again did I ever voice my opinion in group meetings. My thing became waiting until a meeting was over and isolating whoever could fix the problem. I was a human drone before there were drones, limiting collateral damage and perfecting the art of quiet leadership.
Stroke That Ego…
I had to deal with divas (Male and Female) when I became a Program Director. Ironically, a lot of times they were the best air talents. So, sometimes I’d stroke their egos by holding a programming meeting about a non-issue that only concerned them. It kept them happy, feeling important, and sounding great on the air. Besides, my little exercise in playing to their ego kept me in bonus money due to high ratings.
A Quirky Business…
Rod Serling’s words always made me think that he knew a thing or two about working around divas, “It is a dimension as vast as space and as timeless as infinity. It is the middle ground between light and shadow, between science and superstition, and it lies between the pit of man’s fears and the summit of his knowledge. This is the dimension of imagination. It is an area which we call the Twilight Zone.” Pretty much sounds like working in radio to me.
Diva Diva, That’s All Folks…
You need to understand human psychology to work around a radio station. Dealing with divas can be challenging, but also rewarding. Remember, every difficult personality has the potential to bring unique strengths to your team, or not.
And if you need some friendly advice, drop me an email; samweaver@samweavermedia.com or text me, (972) 672-4812.