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iHeartMedia Promotes Nicky Sparrow, Dee Dee Faison
iHEARTMEDIA has promoted NICKY SPARROW to EVP/Multicultural Sales and DEE DEE FAISON to VP/Multicultural Partnerships & Alliances.
iHEARTMEDIA BIN/Multicultural Business & Development Pres. TONY COLES said, “We’re excited to officially elevate NICKY and DEE DEE to our executive team. These talented leaders bring a wealth of experience and a fresh perspective that will be instrumental in driving our mission forward of connecting our clients and partners with iHEARTMEDIA’s multicultural audiences.”
SPARROW has been with iHEARTMEDIA for 25 years. She also serves on the boards of the RAB, FLORIDA ASSOCIATION OF BROADCASTING, THE FIRST TEE OF NORTH FLORIDA, and ST. JUDE CHILDREN’S RESEARCH HOSPITAL, which named her its 2024 Partner of the Year.
FAISON joined iHEARTMEDIA in 2020 as Dir./Client Success after leading event strategy and marketing for WBLS/NEW YORK. Her 24-year media and entertainment career also include roles at SONY MUSIC, and INITIATIVE MEDIA. The HOWARD UNIVERSITY graduate has worked with clients such as the FDA, TOYOTA, MCDONALD’S, and WELLS FARGO.